Accord is a privately-owned Advertising Service Group, with three Advertising Agencies, operating in the direct-response advertising in the UK

Buying Results from the Accord Group

Insight & Fire

Insight

Insight - a valuable tool for advertising and life.

The primary benefit for many of our agencies' clients who choose to work with us, is our technology. At the centre of this is a powerful, web-based CRM system - "Insight".

Insight puts all of the important information you need directly on your screen. Media, ad-schedules, creative work, ROI data (FiRE, offered separately), financials and much more. Designed to enhance the relationship and maximise efficiencies between client and agency, once you've used it, you won't want to go back.

 

 

fire

FiRE - improve your ROI

Gone are the days of wasting money on advertising that doesn't work.

FiRE is our proprietary reporting tool, available as part of our fully featured agency/client system - "Insight", or on its own. FiRE enables you to track all your advertising activity to a granular level. It provides performance and return on investment information along with geographic and demographic user-data, offering a new level of clarity for integrated, on and offline media campaigns.

2012 Accord Group Limited